About Us
About Us
We live and breathe loyalty programs. We are points junkies, brand evangelists and marketing experts that have implemented or supported loyalty programs with over one billion total members.
With experience managing some of the world’s largest loyalty programs, we have deep expertise across industries from Travel to Retail to Transportation and Financial Services. We’ve contributed to the success of programs like:
- American Express Membership Rewards
- Delta SkyMiles
- Wells Fargo Go Far Rewards
- Wyndham Rewards
- My FedEx Rewards
- Real Life Rewards from Fifth Third Bank
- Royal Caribbean Crown & Anchor Society
- Korean Air SkyPass Club
Paul Kramer
Founder
A Loyalty Program Expert, Marketing Professor, Points Junkie and Brand Evangelist, Paul brings over 25 years of marketing experience, including 20 years working with some of the world’s largest loyalty programs, to The Loyalty Advisors. As a Marketing Professor at Fordham University’s Gabelli School of Business, Paul teaches graduate level classes in Strategic Brand Management, Customer Driven Marketing and Customer Loyalty. Before founding The Loyalty Advisors, a NYC based loyalty program consulting company, Paul held a variety of positions at Visa, American Express, Viacom and J Walter Thompson advertising. He was also a 10-year member of the Professional Golfers Association of America. A graduate of Miami University (B.A.) and Fordham University (MBA), Paul lives in Brooklyn, NY with his wife and teenage son. He is an avid skier and golfer and is training for his 4th triathlon.